Creating the perfect banner ad
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All banner ads placed on the Money4ideas Tips & Resources pages will be the standard size of 120 X 240 pixels.
They may be as simple as a flat graphic containing a direct link to your website - or they may be composed of smaller images
and "real" text". Your banner may be animated, or you might want a colorful border. There are lots of options. This page will help
you make sense of the basic requirements.
I already have an ad I want to run. What do I need to know?
Ideally, your ad will be a 120 X 240 pixel .gif or .jpg image.
Flash ads will not be accepted. If your banner is to be comprised
of images and text, all the key components need to be appropriately
sized to fit the space.
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We can in most cases resize, crop,
and/or convert most files you might have. That includes
PDF, png, Photoshop, Quark , Word documents... and others.
The most important things to watch out for
are: Keep your advertisement as close to the right proportions as possible.
A square ad that's been squeezed to fit into
the tall retangular space will be hard to read.
Don't try to cram in too much
A full page print ad, for example, will not be legible when shrunk down to fit.
Use some common sense and the example appearing on the left as your guide. By following these rules you'll be much happier with the results.
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NOTE: Animated .gif images are fine. We
do, however, request that blinking, scrolling, and image rotation
be kept to a minimum. We reserve the right to tone down overly
garish and excessively large files.
I don't have anything prepared. How do I start?
Chances are you've already got a website - and on that site
there are probably all sorts of bits and pieces that could
be used to create an ad for you. Your company logo, for instance,
is a pretty obvious choice. Pictures pertaining to what you
do and/or the customers you do it for are also great material.
If all else fails, an advertisement containing nothing but
text can still be laid out in an attractive and compelling
manner.
If you've got questions about what can and can't be done
or would like suggestions on how to get started, feel free
to contact: Art@money4ideas.com
Where do I go to send you my files?
The URL of our upload page is: www.invent4money.com/upload.html
or simply 
A wide range of file types and sizes can be sent via this
feature. Please do not send files via e-mail attachments unless
you've asked to do so and have cleared it with us in advance.
You wrote me a message saying you won't run my ad at all. Why is that?
First and foremost, all advertisements placed on our site
must be relavent to the target audience. We consider these
ads a service that could potentially benefit our customers
as well as our advertisers. If you are a prototyping company,
a parts supply company, a manufacturer specializing in small
runs, a patent attorney, or sell books and magazines relating
to the invention process - it's obvious that you have something
to offer our customers. If you are selling drugs, porn or
other completely unrelated products and services you need
not apply. Invention marketing and evaluation companies will
also not be accepted. In short, if we do not feel your product
or service is of direct and obvious benefit to our readers
- or if you are a direct or indirect competitor of the service
we ourselves offer as licensing agents - we reserve the right
to refuse your ad. It's that simple.
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